Nintendo dominates in Black Friday sales

Nintendo makes a mark during largest sales day of 2010

Nintendo most certainly had a rewarding Black Friday week, bringing in sales of over 1.5 million Nintendo video game systems in the entirety of last week (between Sunday, November 21 and Saturday, November 27). According to Kotaku, Nintendos internal sales estimated that the handheld systems fared best, with 900,000 Nintendo DS, DSi, and DSi XL systems selling out over the week, just in time for the holidays. The Wii sold just above 600,000 units.

According to the Nintendo of America President Reggie Fils-Aime, an average of 9,000 Nintendo hardware systems sold during every hour of every day of Black Friday in the United States alone. He and Nintendo attributed these high sales this to the recent release of the 25th Anniversary of Mario red Wii and DSi XL systems, the orange and green Nintendo DSi holiday bundles included in Black Friday sales, and consumers recognition of Nintendo as a top value and all-inclusive entertainment system.

This years sales only slightly beat out last years, with 550,000 Wiis and one million DS consoles selling out during the 2009 Black Friday week. However, competitively, Nintendo sales more than tripled PlayStation 3 sales, which sold a mere 440,000 units (because thats not a lot), according to Sony.

Did you buy any new consoles last week or are you planning to? With the holidays straight ahead, any system would certainly warm a childs heart and be at the top of winter shopping lists!

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